All posts tagged: dessert

Why Brownies Are an Essential Part of Life

When it comes to dessert, there is no shortage of sweets to grant us pure bliss. However, it is the brownie and the brownie alone that is not only capable of bringing us joy but is an essential part of being happy. While other desserts are concerned with serving a purpose—ice cream to get over heartbreak, chocolate chip cookies to leave out for Santa Claus, you get me—the brownie is the only sweet that exists for no other reason than to satisfy the consumer.  It’s impossible to be upset with a mouthful of brownie.  At the same time, a brownie isn’t a food that is used only when someone is having a bad day.  A brownie can be used in a celebration, a day off, or even to complement another dessert. Deb Perelman of Smitten Kitchen whips a delicious brownie and ice cream combo. Brownies are subtle, even a little shy.  They don’t demand to be the center of attention.  They don’t need to be linked with big events like birthday cakes or breakfast muffins; they just need …

The Woman Behind Crave.it; New York City’s Authentic Italian Café

Starting your own business isn’t easy. Starting your own business in a foreign country is a whole different ball park. Yegide Matthews, Creative Director, and I had the opportunity to sit down with Selvaggia Pizzetti, owner of Crave.it in New York City. We learned how she managed to create a successful business in one of the toughest cities in the world. Crave.it is a contemporary gelato-café, Italian bakery, and lounge. They serve gelato, specialty coffee drinks, Italian pastries, and savory dishes. Selvaggia and her team were kind enough to let us take a few treats home and try a few dishes off their menu after the interview. The food was displayed so beautifully and Crave.it clearly understands the concept: You eat with your eyes first.  YHM: The previous general manager pointed out that there are differences between Italian pastries and other countries’ pastries. What are some of the major differences? Selvaggia Pizzetti: Italian pastries are not too sweet. There is a very little amount of butter used so they’re very light. They usually use very old fashion ingredients. With Italian …