All posts tagged: Christine Bibbo Herr

Blogger & the Brand; A How-To Guide for Success

In a world where lighting is everything and #bossbabe has become a slogan for successful women, there is clearly an overwhelming magnet for perfection like never before. Although I would like to strive for perfection, rainy nights, New York Fashion Week and the MTA train system don’t exactly mix well together. Stepping off the platform in the West Village and into the sleek ambiance of SUSHISAMBA, an upscale restaurant that serves a blend of Japanese and Brazilian cuisine, was every blogger’s dream networking event. Marcus Campbell, the founder of Ombre Digital, a fashion marketing agency, greeted me to the company’s first Blogger and the Brand showcase. The event’s line-up consisted of some major networking opportunities for influencers to get face time with brands which in a nutshell equals possible profit for both parties. Dishing out advice and a helpful roadmap towards success were panelists Christina Ferrari, Christine Bibbo Herr of NYC Pretty, and Kim Westwood of Shopping Links. Campbell took some time to guide us through his company’s first blogger event and what to expect …