All posts filed under: Readers’ Favorite

Readers’ Favorite

Raye Boyce on How to Make an Impact in the Beauty Industry

It’s unexpectedly warm this Friday afternoon, and I’m feeling a little rushed as I juggle my day job and YHM. A feeling most entrepreneurs can agree on. It’s lunchtime, but I’m pacing back-and-forth in my office, eager to find a quiet space for my much-anticipated call with Raye Boyce—the stunning entrepreneur behind the international beauty brand, ITSMYRAYERAYE. I don’t mention the word “brand” lightly. Raye has journeyed a long way from posting beauty deals on Tumblr and uploading makeup tutorial videos on YouTube. She transcended her passion from a social media reach and brought her “A” game to the consumer marketplace. Her reigning YouTube channel, ITSMYRAYERAYE has received massive attention from magazines such as Elle and Cosmopolitan. She is no longer highlighted for her trendsetting looks alone but instead tapped on the shoulder to share her expertise in the beauty industry. While all this attention comes with the territory of having over 1.7 M YouTube subscribers, Raye admits she never envisioned being worthy of such admiration. “It’s a feeling of accomplishment. It’s cool to see …

Why Brownies Are an Essential Part of Life

When it comes to dessert, there is no shortage of sweets to grant us pure bliss. However, it is the brownie and the brownie alone that is not only capable of bringing us joy but is an essential part of being happy. While other desserts are concerned with serving a purpose—ice cream to get over heartbreak, chocolate chip cookies to leave out for Santa Claus, you get me—the brownie is the only sweet that exists for no other reason than to satisfy the consumer.  It’s impossible to be upset with a mouthful of brownie.  At the same time, a brownie isn’t a food that is used only when someone is having a bad day.  A brownie can be used in a celebration, a day off, or even to complement another dessert. Deb Perelman of Smitten Kitchen whips a delicious brownie and ice cream combo. Brownies are subtle, even a little shy.  They don’t demand to be the center of attention.  They don’t need to be linked with big events like birthday cakes or breakfast muffins; they just need …

Anndra Neen: Modern Jewelry for the Next Generation

Most people can describe in detail their “aha moment” of finally discovering what it is they want to pursue in life. Sometimes a simple moment from their childhood is the exact instruction or motivation they need to take on the world. Annette and Phoebe Stephens are on a nostalgic journey—following in the creative and stylish footsteps of their father and grandmother—Annette and Phoebe launched Anndra Neen, an haute accessory line in April 2009. Their collection has become a serious game-changer for heirloom jewelry and wearable-tech. After traveling to Japan in 2009, Annette and Phoebe were inspired by the country’s sensibility and storytelling in style and culture. They immediately began fulfilling their artistic calling in jewelry design after this trip. “It chose us. It happened so organically. We knew we wanted to do creative work and be in fashion,” Annette said. Once they returned home to Mexico City, Mexico, the sisters connected with local artisans who shared their vision of designing organically. Anndra Neen is a culturally diverse brand. The sisters draw inspiration from their artistic …